FiLLi was born from the vision of Mr. Rafih FiLLi, whose childhood nickname sparked the creation of a brand that redefined tea culture in the UAE. What began with the now-iconic FiLLi Zafran Tea quickly grew into a symbol of innovation, flavor, and community — with a presence in prestigious destinations such as Majid Al Futtaim, ENOC, Burjuman, and TECOM.

In collaboration with esteemed institutions like ICC Academy and Danube Sports World, FiLLi has become a recognized name across major sporting and lifestyle events including the ICC World Cup, Asia Cup, and IPL. Now, FiLLi proudly brings this celebrated legacy to Texas — with a mission to serve our diverse local communities, create spaces that foster connection, and deliver the same signature flavors that have made FiLLi a household name across the globe.